Information for Chapel Street

Precinct Businesses

Who Are We?

The Chapel Street Precinct Association (CSPA) is an independent membership-based, not for profit, destination marketing incorporated association. We are an advocacy and marketing body that represents over 2,200 commercial properties and businesses in the iconic Melbourne suburbs of South Yarra, Windsor and Prahran. It is important to note that the CSPA is an independent organisation from the City of Stonnington. Click below to view the Annual Report 2019:20 that outlines the CSPA’s role and the work they have done in the last 12 months. 


Precinct Map

Funds for the CSPA are primarily raised through a Special Rate collected by the City of Stonnington. The rate is then provided to CSPA to market and promote the Chapel Precinct area. Please click below for the map outlining this special rate area and to see if your business falls within the CSPA boundary.


Become a CSPA Member

If your business or property falls within the special rate area (see map above), please click below to opt-in and become a member of the CSPA. Please note, the CSPA operates independently to Stonnington. All members must adhere to the CSPA Member Code of Conduct.


CSPA Board of Directors 

The operations of the CSPA are run by only two full-time staff and governed by a member-elected board of directors who volunteer their time to steer the direction of Australia’s most well-known urban metropolis.


Strategic Plan 2019:23

This document is a summary of our marketing vision for the next four years for both our members and the council. This strategic overview demonstrates our commitment to act on trader feedback and to make sure that individual traders in all business categories and sections of Chapel Precinct are heard, plus have the opportunity to leverage their own business via world-class destination marketing.


COVID-19 – Local Community Information

Like everyone, we are monitoring the evolving situation and will continue to work in partnership with the City of Stonnington and support DHHS as they work to ensure the health & safety of Victorians. Click below for up to date information and advice about coronavirus – symptoms, travel and what to do to reduce the risk of infection.


COVID-19 – We Want Your Stories

Every day we will be distributing news alerts to relevant media on how our Chapel Street Precinct businesses have evolved, pivoted and reopening post this pandemic. Click button below to tell us your human interest story and find out more. 


COVID-19 – Victorian Pathway Out

Mapping Metropolitan Melbourne’s pathway to ‘COVID Normal’ for work, education and living. Click below to learn more. 


COVID-19 – Business Grants Support 

The Victorian Government has announced additional business support funds to provide direct financial support to businesses impacted by COVID-19 restrictions. Click below for more details on cash grants, tax relief and cashflow support. 

COVID-19 – Pivot to Prevail

Small Businesses make up the heart of the innovative and colourful community that is Melbourne’s Chapel Street Precinct, spanning the famous suburbs of South Yarra, Windsor and Prahran.

Chapel Innovation is a hub of opportunity for business owners to take part in, plus expert tidbits! This initiative explores the future of Chapel and also highlights some who bravely pivoted over COVID-19. Our key objective is all about making sure we have as many businesses as possible make it through to the other side of this pandemic.


COVID-19 – Business Mental Health Support

The City of Stonnington has partnered with Star Health to provide a dedicated mental health support program for owners, managers and employees of businesses based in Stonnington. Through this important program, Star Health will be available to business owners, managers and employees to:
– Conduct wellbeing checks
– Facilitate access to assessments and care if required
– Provide information about online supports and other services available
– Refer people to counsellors for intervention and support

This is an incredibly challenging time for businesses and this may be the first time you’ve considered seeking support for your mental health. Star Health are a trusted, local organisation experienced at providing health and wellbeing support and any support or advice provided will be confidential.


COVID-19 – Historical Retrospective (Wave One)

The below outlines in stages what the CSPA did to support its members through wave one of the pandemic period.


COVID-19 – Statement by CSPA Chairperson

The Chapel Street Precinct Association (CSPA) official statement from the Inquiry into the Victorian Government’s response to COVID-19 by Executive Chairperson.


Chapel Champion Awards 2019

Renowned as one of Australia’s top destinations for shopping, bars, clubs, accommodation and restaurants, Chapel Street Precinct commemorated the region’s status by holding the inaugural Chapel Champion Awards in June 2019. The public voted competition unearthed hidden gems and showcased our world-class offering. In partnership with Metro Tunnel, earlier this year CSPA awarded the champions of Chapel Precinct in 15 prestigious categories. There were some incredible prizes up for grabs, including a $10,000 marketing package for the ultimate winner.


Look for the Paw-on-the-Door

We know and love that many of our Chapel Precinct businesses are pet-friendly and we want this unique point of difference to be celebrated! To create further foot (and paw!) traffic within Chapel Precinct, the CSPA wants to work together with you (our traders) to amplify our added shopping panting perk!
Click here to view the digital map of all our Pet-Friendly businesses. Click below to email us and let us know if you welcome all furry friends and would like to receive a Paw-on-the-Door window sticker.  


Is Your Business Eco-Friendly?

Many of our Chapel Precinct businesses are undertaking initiatives or selling products that are eco-friendly and we want this unique point of difference and important conversation to be celebrated! Click here to watch much-loved Australian television personality and environmentalist Jamie Durie talk about the green-groundswell in our iconic precinct for this important campaign.

The CSPA wants to work together with you (our local businesses) to support and amplify your environmental sustainability initiatives, or the eco-products you may be selling.
Please click below to let us know if you would like to be involved and with details to share across our digital platforms. 



CSPA would like the opportunity to meet with you to collaborate on events and marketing ideas. Please click below to set up a time. If you wish to view a CSPA Post Campaign Report from a previous campaign, please also click below to request.


Chapel Street Digital Advertising Billboards

The CSPA owns and operates two digital billboard booths that are strategically placed along the iconic Chapel Street to maximise exposure for our members in one of the most famous shopping and entertainment destinations in Australia. The CSPA sells advertising space on this highly sort after booths in two-week slots for a heavily reduced cost. Members must request a time-slot a minimum of 21 days before the time the ad is required to begin. Time slots are subject to availability. New businesses that open receive two weeks advertising.



Changes to the CSPA constitution were ratified by special resolution at a Special General Meeting on 13 February 2019. 


Feedback Form 

This is where CSPA businesses have the chance to provide feedback anytime. This means you don’t have to call the CSPA office during business hours or wait to be invited to an advisory board, you can tell us your ideas and feedback anytime.